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Consumer behaviour : behavioural aspects of marketing Consumer behavior Chris Rice by Series: CIM student series
Material type: Text Text
Language: English
Publication details: Butterworth-Heinemann ; Oxford ; 1993; 1993
Availability: Items available for loan: المكتبة الرئيسية (1)Location, call number: الطابق الثالث أ HF5415.32.R53 1993.

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Market-led strategic change : a guide to transforming the process of going to market Nigel F. Piercy by Series: The marketing series . Professional development
Edition: 3rd ed.
Material type: Text Text
Language: English
Publication details: Butterworth-Heinemann ; Oxford ; 2002; 2002
Availability: Items available for loan: المكتبة الرئيسية (1)Location, call number: الطابق الثالث أ HF5415.13.P542 2002.

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Strategic marketing : planning and control Graeme Drummond, John Ensor by Series: Marketing series . Student
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: Butterworth-Heinemann ; Oxford ; 2001; 2001
Availability: Items available for loan: المكتبة الرئيسية (1)Location, call number: الطابق الثالث أ HF5415.135.D78 2001.

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The marketing book edited by Michael J. Baker by
Edition: 5th ed.
Material type: Text Text
Language: English
Publication details: Butterworth-Heinemann ; Oxford ; 2003; 2003
Availability: Items available for loan: المكتبة الرئيسية (1)Location, call number: الطابق الثالث أ HF5415.M29745 2003.

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The marketing book edited by Michael J. Baker by Series: The marketing series
Edition: 4th ed.
Material type: Text Text
Language: English
Publication details: Butterworth-Heinemann ; Oxford ; 1999; 1999
Availability: Items available for loan: المكتبة الرئيسية (1)Location, call number: الطابق الثالث أ HF5415.M297455 1999.

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Key account management : learning from supplier and customer perspectives Malcolm McDonald and Beth Rogers by Series: The marketing series
Material type: Text Text
Language: English
Publication details: Butterworth-Heinemann ; Oxford ; 1998; 1998
Availability: Items available for loan: المكتبة الرئيسية (1)Location, call number: الطابق الثالث أ HF5438.8.K48M23 1998.

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Marketing briefs : a revision and study guide Sally Dibb and Lyndon Simkin by Series: Marketing series
Material type: Text Text
Language: English
Publication details: Butterworth-Heinemann ; Oxford ; 2001; 2001
Availability: Items available for loan: المكتبة الرئيسية (1)Location, call number: الطابق الثالث أ HF5415.D4859 2001.

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Marketing logistics Martin Christopher; with case study contributions by Helen Peck by Series: The marketing series . Professional development
Material type: Text Text
Language: English
Publication details: Butterworth-Heinemann ; Oxford ; 1997; 1997
Availability: Items available for loan: المكتبة الرئيسية (1)Location, call number: الطابق الثالث أ HF5415.13.C538 1997.

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Strategic marketing management : planning , implementation and control Richard M.S. Wilson and Colin Gilligan by Series: The marketing series . Student
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: Butterworth-Heinemann ; Oxford ; 1997; 1997
Availability: Items available for loan: المكتبة الرئيسية (1)Location, call number: الطابق الثالث أ HF5415.13.W547 1997.

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Strategic marketing management : planning , implementation, and control Richard M.S. Wilson and Colin Gilligan by
Edition: 3rd ed.
Material type: Text Text
Language: English
Publication details: Elsevier/Butterworth-Heinemann ; Oxford ; 2005; c2005
Availability: Items available for loan: المكتبة الرئيسية (2)Location, call number: الطابق الثالث أ HF5415.13.W547 2005, ...

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Strategic marketing management : planning , implementation and control Richard M. S. Wilson and Colin Gilligon with David J. Pearson by Series: Marketing series
Material type: Text Text
Language: English
Publication details: Butterworth-Heinemann ; Oxford ; 1992; 1992
Availability: Items available for loan: المكتبة الرئيسية (1)Location, call number: الطابق الثالث أ HF5415.13.W547 1992.

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