Strategic marketing : planning and control Graeme Drummond, John Ensor
Material type: TextLanguage: English Series: Marketing series . StudentPublication details: Butterworth-Heinemann; Oxford; 2001; 2001Edition: 2nd edDescription: xiv , 304 p. : ill. ; 25 cmISBN:- 0750652365
- HF5415.135.D78 2001
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
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المكتبة الرئيسية الطابق الثالث أ | HF5415.135.D78 2001 (Browse shelf(Opens below)) | 1 | Available | E81754 c.1. |
"Published in association with the Chartered Institute of Marketing."
Includes bibliographical references and index
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