000			00932cam a22003011 4500
100			_aDaymon, Christine , 1952-
100			_aHolloway, Immy
040			_beng
041			_aeng
245			_aQualitative research methods in public relations and marketing communications
260			_bRoutledge
260			_aAbingdon, Oxon
260			_c2002
260			_c2002
270			_dGB
300			_aviii , 293 p. : ill. ; 25 cm.
245			_cChristine Daymon and Immy Holloway
500			_aIncludes bibliographical references (p. [275]-284) and index
020			_a0415222737
650		0	_aCorporations - Public relations - Research - Methodology
650		0	_aPublic relations - Research - Methodology
650		0	_aMarketing research - Methodology
650		0	_aQualitative research
650		0	_xHD
050			_aHD59.D39 2002
942			_cPRINT
999			_c23574 _d23574
970			_a51 _bMohamad Barham _c51 _dMohamad Barham