| 000 | 00811cam a22003011 4500 | ||
|---|---|---|---|
| 100 | _aGregory, James R. | ||
| 100 | _aWiechmann, Jack G. | ||
| 040 | _beng | ||
| 041 | _aeng | ||
| 245 | _aMarketing corporate image : the company as your number one product | ||
| 250 | _a2nd ed. | ||
| 260 | _bNTC Business Books | ||
| 260 | _aLincolnwood, Ill. | ||
| 260 | _c1999 | ||
| 260 | _cc1999 | ||
| 270 | _dUS | ||
| 300 | _axiii , 274 p. : ill. ; 24 cm. | ||
| 245 | _cJames R. Gregory with Jack G. Wiechmann | ||
| 500 | _aIncludes index | ||
| 020 | _a0844233072 | ||
| 650 | 0 | _aCorporate image | |
| 650 | 0 | _aInstitutional advertising | |
| 650 | 0 | _aBranding (Marketing) | |
| 650 | 0 | _xHD | |
| 050 | _aHD59.2.G74 1999 | ||
| 942 | _cPRINT | ||
| 999 |
_c173961 _d173961 |
||
| 970 |
_a51 _bMohamad Barham _c51 _dMohamad Barham |
||