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Services marketing : text , cases & readings Christopher H. Lovelock. by Series: The Prentice-Hall series in marketing
Material type: Text Text
Language: English
Publication details: Prentice Hall ; Englewood Cliffs, N. ; 1984
Availability: Items available for loan: المكتبة الرئيسية (1)Location, call number: الطابق الثالث أ HF5415.122.L68 1984.

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Services marketing : people , technology , strategy Christopher Lovelock , Jochen Wirtz by
Edition: 7th , global ed.
Material type: Text Text
Language: English
Publication details: Pearson ; Boston ; 2011; c2011
Availability: Items available for loan: المكتبة الرئيسية (1)Location, call number: الطابق الثالث أ HF5415.13.L684 2011.

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