Consumer trade - offs and the evaluation of services

By: Material type: ArticleArticleLanguage: English Publication details: Jan 1; Jan 1995Subject(s): LOC classification:
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In: Journal of Marketing P. 17-28 Vol. 59 , No. 1Summary: ConsumersSummary: TradeSummary: Service industries
Item type: Article
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Journal Journal المكتبة الرئيسية الطابق الأرضي Available

Consumers

Trade

Service industries

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