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Getting motivated by Ernest Dichter : the secret behind individual motivations by the man who was not afraid to ask "why?" Ernest Dichter. by
Material type: Text Text
Language: English
Publication details: Pergamon Press ; New York ; 1979; c1979
Availability: Items available for loan: المكتبة الرئيسية (1)Location, call number: الطابق الثالث أ HF5415.3.D49 1979.

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Handbook of consumer motivations ; the psychology of the world of objects Drawings by Robert Glaisek. by Series: McGraw-Hill series in marketing and advertising
Material type: Text Text
Language: English
Publication details: McGraw-Hill ; New York ; 1964; [1964]
Availability: Items available for loan: المكتبة الرئيسية (1)Location, call number: الطابق الثالث أ HF5415.3.D5.

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