TY  - BOOK
AU  - Mattelart, Armand 
AU  - Chanan, Michael 
TI  - Advertising international : the privatisation of public space
T2  - Comedia
SN  - 0415050642 
AV  - HF5821.M3213 1991 
PB  - Routledge
KW  - Advertising
KW  - Advertising agencies
KW  - International business enterprise
KW  - Advertising - Social aspects
KW  - Communication, International
KW  - Intercultural communication
KW  - HF
N1  - Translation of : Internationale publicitaire; Includes bibliographical references (p. 219-231) and index
ER  -