TY - BOOK AU - Shirazi, Faegheh, 1952- TI - Brand Islam : the marketing and commodification of piety SN - 9781477309469 AV - BP173.75.S524 2016 PB - University of Texas Press KW - Consumption (Economics) - Religious aspects - Islam KW - Brand name products - Religious aspects - Islam KW - Islam and culture KW - Branding (Marketing) KW - Consumers - Attitudes KW - Consumer behavior KW - BP N1 - Includes bibliographical references (p. [251]-270) and index ER -