TY  - BOOK
AU  - Brassington, Frances
AU  - Pettitt, Stephen
TI  - Essentials of marketing
SN  - 9780273708186
AV  - HF5415.B73 2007 
PB  - Prentice Hall Financial Times
KW  - Marketing
KW  - HF
N1  - Includes bibliographical references and indexes
ER  -