TY  - BOOK
AU  - Zikmund, William G.
TI  - Business research methods
SN  - 9781439080702
AV  - HD30.4.Z55 2010 
PB  - South-Western/Cengage Learning
KW  - Management - Research
KW  - Business - Research
KW  - Business - Research - Methodology
KW  - HD
N1  - International edition - cover; Rev. ed. of : Business research methods / William G. Zikmund .7th ed. c2003; Includes bibliographical references (p. 661-667) and index
ER  -