Business research methods
William G. Zikmund ... [et al.]
- 8th ed.
- South-Western/Cengage Learning Mason, Ohio 2010 c2010
- xxii , 674 p. : ill. (some col.) ; 28 cm.
International edition - cover Rev. ed. of : Business research methods / William G. Zikmund .7th ed. c2003. Includes bibliographical references (p. 661-667) and index
9781439080702
Management - Research Business - Research Business - Research - Methodology--HD