Gupta, Dinesh K. Koontz, Christie Massisimo, Angels

Marketing library and information services - II : a global outlook Edited by Dinesh K. Gupta, Christie Koontz and Angels Massisimo - De Gruyter Saur Berlin 2013 c2013 - 432 p. : ill. ; 24 cm. - IFLA publications 159 .

Includes bibliographical references

9783110280869


Libraries - Marketing
Information services - Marketing--Z

Z716.3.M37 2013