Narver, John C. Savitt, Ronald <br/><br/>
The marketing economy : an analytical approach 
[by] John C. Narver [and] Ronald Savitt. 
 -  Holt, Rinehart and Winston New York  1971  [1971] 
 - xvi, 432 p.illus.24 cm. 
 - Holt, Rinehart and Winston marketing series .
<br/><br/> Includes bibliographies. 
<br/><br/><label>ISBN: </label>030788250 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.--HF
<br/><br/><label>LC Class. No.: </label>HF5415.N229