TY  - BOOK
AU  - Campbell, David J.
AU  - Stonehouse, George
AU  - Houston, Bill , 1928-
TI  - Business strategy : an introduction
SN  - 0750642076
AV  - HD30.28.C356 1999 
PB  - Butterworth-Heinemann
KW  - Business planning
KW  - Strategic planning
KW  - HD
N1  - Includes bibliographical references and index
ER  -