Creating powerful brands Leslie de Chernatony, Malcolm McDonald and Elaine Wallace

By: Material type: TextTextLanguage: English Publication details: Elsevier/Butterworth-Heinemann; Amsterdam; 2011; c2011Edition: 4th edDescription: xxv, 483 p. : ill. ; 24 cmISBN:
  • 9781856178495
Subject(s): LOC classification:
  • HD69.B7D4 2011
Item type: PRINT
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Item type Current library Call number Copy number Status Date due Barcode
PRINT PRINT المكتبة الرئيسية الطابق الثالث أ HD69.B7D4 2011 (Browse shelf(Opens below)) 1 Available 0000104189

Previous ed. : Oxford : Elsevier Butterworth-Heinemann, 2003

Includes bibliographical references and index

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