Advertising media planning Jack Z. Sissors / Lincoln Bumba

By: Material type: TextTextLanguage: English Publication details: NTC Business Books; Lincolnwood , Illinois; 1990; 1990Edition: 3rd edDescription: xii , 461 p. ; 24 cmISBN:
  • 0844231584
Subject(s): LOC classification:
  • HF5826.5.S5 1990
Item type: PRINT
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Item type Current library Call number Copy number Status Date due Barcode
PRINT PRINT المكتبة الرئيسية الطابق الثالث أ HF5826.5.S5 1990 (Browse shelf(Opens below)) 1 Available E69217
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HF5826.5.A24 2019 الإشهار الإعلامي / HF5826.5.A3 1977 Media planning HF5826.5.B3 1989 Essentials of media planning : a marketing viewpoint HF5826.5.S5 1990 Advertising media planning HF5826.5.S58 1989 Media planning workbook : with discussions and problems HF5827.C587 Advertising and market power HF5827.C672 1983 Sex stereotyping in advertising

Includes index and bibliographical references

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