Marketing planning for services Malcolm McDonald and Adrian Payne
Material type: TextLanguage: English Series: Marketing series . Professional developmentPublication details: Butterworth-Heinemann; Oxford; 1996; 1996Description: x , 364 p. : ill. ; 24 cmISBN:- 0750630221
- HD9980.5.M388 1996
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
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المكتبة الرئيسية الطابق الثالث أ | HD9980.5.M388 1996 (Browse shelf(Opens below)) | 1 | Available | E69274 c.1. |
Includes bibliographical references and index
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