Qualitative research methods in public relations and marketing communications (Record no. 23574)
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000 -LEADER | |
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fixed length control field | 00932cam a22003011 4500 |
040 ## - CATALOGING SOURCE | |
Language of cataloging | English |
041 ## - LANGUAGE CODE | |
Language code of text/sound track or separate title | English |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0415222737 |
050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HD59.D39 2002 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Daymon, Christine , 1952- |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Holloway, Immy |
245 ## - TITLE STATEMENT | |
Title | Qualitative research methods in public relations and marketing communications |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Name of publisher, distributor, etc. | Routledge |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | Abingdon, Oxon |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Date of publication, distribution, etc. | 2002 |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Date of publication, distribution, etc. | 2002 |
270 ## - ADDRESS | |
Country | United Kingdom |
245 ## - TITLE STATEMENT | |
Statement of responsibility, etc. | Christine Daymon and Immy Holloway |
300 ## - PHYSICAL DESCRIPTION | |
Extent | viii , 293 p. : ill. ; 25 cm. |
500 ## - GENERAL NOTE | |
General note | Includes bibliographical references (p. [275]-284) and index |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Corporations - Public relations - Research - Methodology |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Public relations - Research - Methodology |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing research - Methodology |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Qualitative research |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
General subdivision | HD |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | |
970 ## - | |
-- | 51 |
-- | Mohamad Barham |
-- | 51 |
-- | Mohamad Barham |
Withdrawn status | Lost status | Damaged status | Catalog status | Home library | Current library | Shelving location | Date acquired | Purchase price / Estimate unit cost | Inventory number | ACQ TYPE | Total Checkouts | Full call number | Barcode | Date last seen | Copy number, for the same item same call number | Price effective from | Koha item type |
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Exist | Exist | Not damaged | COMPLETE | المكتبة الرئيسية | المكتبة الرئيسية | الطابق الثالث أ | 06/12/2006 | 85.00 | E86977 c.1. | MONOGRAPH | HD59.D39 2002 | 0000031468 | 03/03/2021 | 1 | 03/03/2021 |