MARC details
| 000 -LEADER |
|---|
| fixed length control field |
01199cam a22003731 4500 |
| 040 ## - CATALOGING SOURCE |
|---|
| Language of cataloging |
English |
| 041 ## - LANGUAGE CODE |
|---|
| Language code of text/sound track or separate title |
English |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780751751598 |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5415.M33 2008 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Machattie, Kate |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Marketing essentials : assessing the marketing environment : marketing information and research stakeholder marketing |
| 245 ## - TITLE STATEMENT |
|---|
| Remainder of title |
Professional certificate in marketing : assessment workbook |
| 245 ## - TITLE STATEMENT |
|---|
| Remainder of title |
Assessing the marketing environment |
| 245 ## - TITLE STATEMENT |
|---|
| Remainder of title |
Marketing information and research |
| 245 ## - TITLE STATEMENT |
|---|
| Remainder of title |
Stakeholder marketing |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
1st ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Name of publisher, distributor, etc. |
BPP Learning Media |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
London |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Date of publication, distribution, etc. |
2008 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Date of publication, distribution, etc. |
c2008 |
| 270 ## - ADDRESS |
|---|
| Country |
United Kingdom |
| 245 ## - TITLE STATEMENT |
|---|
| Statement of responsibility, etc. |
[Authors : Kate Machattie, Kellie Vincent, Claire Wright] |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
viii, 198 p. : ill. ; 28 cm. |
| 440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE |
|---|
| Title |
CIM assessment workbook |
| 440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE |
|---|
| Number of part/section of a work |
1-4 |
| 500 ## - GENERAL NOTE |
|---|
| General note |
For exams in 2008/2009 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Chartered Institute of Marketing |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing - Examinations, questions, etc. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing research |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| General subdivision |
HF |
| 710 ## - ADDED ENTRY--CORPORATE NAME |
|---|
| Corporate name or jurisdiction name as entry element |
Chartered Institute of Marketing |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
PRINT |
| 970 ## - |
|---|
| -- |
51 |
| -- |
Mohamad Barham |
| -- |
51 |
| -- |
Mohamad Barham |