Media economics : concepts and issues
Picard, Robert G.
Media economics : concepts and issues Robert G. Picard - Sage Newbury Park, Calif. 1989 1989 - 136 p. : ill. ; 22 cm. - The sage Commtext series v.22 .
Bibliography : p. 126-132 Includes index
0803935021
Mass media - Economic aspects--P
P96.E25P53 1989
Media economics : concepts and issues Robert G. Picard - Sage Newbury Park, Calif. 1989 1989 - 136 p. : ill. ; 22 cm. - The sage Commtext series v.22 .
Bibliography : p. 126-132 Includes index
0803935021
Mass media - Economic aspects--P
P96.E25P53 1989